Helsinki, January 2025 – Epassi Group is pleased to announce the successful acquisition of i-gb (Initiative - Gesunder Betrieb GmbH), a leading provider of motivational employee benefit solutions in Germany. This strategic acquisition, completed in December 2024, represents a significant step in Epassi’s strategic growth in the German market.
The integration of i-gb into the Epassi family complements the Group’s existing operations in Germany, which include Hansefit and Fitbase, both acquired in February 2024. With this latest acquisition, Epassi continues to expand its footprint and enhance its ability to provide comprehensive, technology-driven employee benefit solutions for employers and employees alike.
“I am extremely pleased to welcome the talented i-gb team to the Epassi family. This partnership underscores our commitment to providing innovative solutions that empower organizations and promote employee wellbeing,” said Pekka Rantala (CEO, Epassi Group). “With i-gb’s market expertise and strong customer base, we are well-positioned to offer an even broader range of services to our clients in Germany. It will also provide interesting possibilities for Epassi in other European markets,” Rantala continues.
“We are thrilled to join the Epassi family in Germany. We at i-gb are excited to start providing our customers and users an even more compelling offering for wellbeing,” says i-gb Managing Director Andreas Mendel.
The addition of i-gb is part of Epassi’s broader strategy to drive growth and innovation in the employee benefits sector across Europe. With a strong presence now established in Germany, Epassi is committed to investing in and developing solutions that support healthier, more engaged workplaces.
About Epassi
Founded in 2007 in Helsinki, Epassi is a pioneer in digital employee benefits and payments, an industry leading global multi benefits platform with a strong presence in the Nordics, Germany, the Netherlands, Italy, the UK and Ireland. Epassi’s innovative, unique and scalable solution combines all benefits into one mobile app centric user-friendly service, providing a digital marketplace for employee benefits.
Epassi Group serves close to 40,000 employers and their more than 20 million employees, with nearly 90,000 service providers as partners. Epassi is a leading fintech company, recognized by the Financial Times as one of the fastest-growing companies in Europe in 2022, 2023, and 2024 and ranked Epassi as the 32nd on the Europe’s Long-term Growth Champions 2025 -list.
Epassi – Boosting everyday wellbeing.
www.epassi.com
About Initiative - Gesunder Betrieb GmbH
Founded in 2011 in Bayreuth Germany, I-gb is known for its innovative approach and commitment to enhancing employee engagement and satisfaction. I-gb’s market-disruptive approach to engaging corporate fitness has already gained the trust of nearly 1,000 customers. The company is thus a leader in engaging employees in corporate health promotion. In 2024 i-gb was awarded by EUPD Research, fourth time in a row, as the Top Brand in corporate health providers.
i-gb – Gesundheit, die begeistert!
www.i-gb.de
For more information, please contact:
Pekka Rantala
CEO, Epassi Group
pekka.rantala@epassi.com